Daytime Television Gameshows and the Celebration of Merchandise – buy book

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Daytime Television Gameshows and the Celebration of Merchandise
The Price Is Right
by Morris B. Holbrook

Daytime Television Gameshows and the Celebration of Merchandise : Read More

• Format: hardcover, 125 pages
• Release date: January 1, 1993
• ISBN: 9780879726201 (0879726202)
• Language: english
• Author: Morris B. Holbrook
• Publisher: Popular Press 1

About The Book

A neglected genre that promises to shed light on the culture of consumption appears in the form of the daytime television game shows whose hegemonic message seems to convey and to justify a widespread obeisance to the mandate of materialism. A close analysis of the longest running game show, The Price Is Right, suggests that all facets of this program combine to reinforce its central meaning as a ritualistic validation of consumption-oriented greed.

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